I do more than I think.
“But the angel said to her, ‘Do not be afraid, Mary; you have found favor with God. You will conceive and give birth to a son, and you are to call him Jesus. He will be great and will be called the Son of the Most High. The Lord God will give him the throne of his father David, and he will reign over Jacob’s descendants forever; his kingdom will never end.’ ‘How will this be,’ Mary asked the angel, ‘since I am a virgin?’”
- Luke 1:30-34 (New International Version)
Do you have more than one vision inside you? When you think about your business, do you see a few different avenues that you know you’re supposed to birth out but it seems like they’re separate entities? If you’re anything like me, I’m sure your answer is probably yes.
Right now, I have at least 2 different brands that I see myself developing and they all kind of tie back to me and who I am (which is technically my personal brand, so that makes 3 brands). The problem isn’t necessarily dealing with or managing 3 brands, it’s more when I have a new idea come up, a new product or service, how do I figure out which brand it goes under? And how do I structure them all online so that it makes sense to my audience? Does every brand get an Instagram account? A website?
The way that I typically handle this uncertainty is by looking at how other people with businesses similar to mine set theirs up. Sometimes it helps to see how other people are doing it and it gives me ideas for how I can apply it to my specific case.
But, at the end of the day, I still have to pull the trigger and make a decision. And honestly it can be difficult to do that, especially when it comes to building out websites and things -- that stuff costs money! More importantly, it costs my time. And I’m not sure I want to pour money or effort into a place that I’m not completely clear about. Here’s what I’m starting to learn though:
Clarity comes in the doing, not in the thinking.
In our text this week Mary was just told that she was getting ready to get pregnant and have a baby who would be the savior of the world. She wasn’t tripped up on the fact that the WHOLE entire Messiah was going to be coming from her womb; she just couldn’t wrap her head around how it was going to happen since she clearly hadn’t been with a man yet.
Sometimes the how paralyzes us and keeps us from moving forward when if we just made a move, everything would start to make sense. Real talk, often the more you try to think about something the more you get confused. And I’m starting to realize that it’s a flaw in our thinking to believe that once we make a decision for our business, that’s it and we’re stuck with it forever. No. You can always pivot later. Your decision is a pathway, not a ball and chain. You’re in control.
The very foundation of innovation is to try something, learn from it, pivot, repeat. When you start looking at your decisions as experiments instead of marriages, your divine creativity will develop solutions you couldn’t see until you let go of the care of the outcome. Just like Mary learned, God already has it all figured out. Your job is to just believe, birth these God-sized business babies and let Him handle the rest. Now get to birthin’. #execute
Still hungry? Eat some more //
Luke 1:35-38, Genesis 25:21-26